The Chevrolet Truck Legends program recognizes drivers that have driven over 100,000 miles in their pickups or who have purchased or leased more than one new Chevy truck. Chevrolet brand pickups have been on the market for an entire century, making them a new standard in the industry. With incredible power, capability, and quality, it’s easy to see why Chevy trucks have lasted this long.
According to Chevrolet, the Chevy Silverado 1500 is by far the most popular truck offered by the American auto company. A majority of the members in the Chevy Truck Legends program own Silverado 1500 trucks. Launched in September 2016, the program provides many perks for its 5,400+ members. For example, some members have had a chance to score front-row seats at concerts, to see Major League Baseball games, and even to meet Dale Earnhardt Jr.
“We had an incredible response to the Truck Legends pilot program, and greatly appreciate the owners who have shared their stories,” said Sandor Piszar, Chevrolet Trucks Marketing director. “We look forward to hearing from customers across the country, and for the opportunity to say ‘thank you’ to our most loyal customers.”
The Truck Legends program is a great way to celebrate 100 years of Chevy trucks. Here at Ryan Chevrolet, we couldn’t be more thrilled to see that Chevy trucks are as popular as ever before. If you’re interested in your own Chevy pickup, give us a call or stop by Ryan Chevrolet today.